""We are such stuff as dreams are made on"".....

Released On 25th Apr 2016

This week it would have been easy to write my blog on one of the four topical headliners: - 
The Queen, Prince, the Bard, or St George, any one of those could generate any easy, feel good nostalgic piece.


But, for my sins, I am in the fashion industry and therefore I feel it is my responsibility to write about the Fashion Revolution, a social awareness campaign that has been taking place all last week. With the anniversary today – Sunday 24th April.

I think the facts are very interesting and certainly very easy to understand so please try to read it even though it doesn’t come with many quips or punchlines.

Here goes:- 
1,134 people were killed and over 2,500 were injured when the Rana Plaza complex collapsed in Bangladesh on 24th April 2013.  
Cracks appeared in the buildings structure.
The Rana Plaza building contained many clothing factories, a bank, apartments, and shops. The shops and the bank on the lower floors immediately closed, but the building's owners ignored the warnings when the cracks appeared. 
The garment workers were ordered to return to work, the building collapsed during the morning rush-hour.  YES - 1134 people; - men, women and children were killed.
Various arguments have been cited for the decision to send workers back to the clothing factories 
  • the pressure to complete orders for buyers on time. 
  • the short production deadlines preferred by buyers due to the quick changes of designs.
  • the demand for fast fashion and low-cost clothing allowed minimal controls by leading clothing brands
  • better employee care would increase workforce costs and thus endanger the Bangladesh garment industry
Whilst these problems compounded in Bangladesh to result in overwhelming tragedy, there are sadly 1000’s of other examples that are still happening globally.

So Fashion Rev Week takes place around this time every year  to make you think:
Who made my clothes?    http://fashionrevolution.org/
Are they and their families being treated well, fairly paid, educated? 

Every time you buy a fantastic value item and say “I don’t know how they do it for the money” please think what that is saying.  
We most certainly shouldn’t take the manufacturing away from these poorer regions that would be even worse. 

​All we want for the fashion community is fairness in pay, food, education and living conditions.

These people work every day to make you look and feel better in your new clothing, so next you are going out and admire yourself in the mirror think of the Bards words – 400 years old and still appropriate:

“We are such stuff as dreams are made on” 

​Please try to help the dreams of the clothing industry workforce by paying a fair price for your vanity.

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